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Manufacturing Consent: The Political Economy of the Mass Media, by Edward S. Herman, Noam Chomsky
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In this pathbreaking work, now with a new introduction, Edward S. Herman and Noam Chomsky show that, contrary to the usual image of the news media as cantankerous, obstinate, and ubiquitous in their search for truth and defense of justice, in their actual practice they defend the economic, social, and political agendas of the privileged groups that dominate domestic society, the state, and the global order.
Based on a series of case studies—including the media’s dichotomous treatment of “worthy” versus “unworthy” victims, “legitimizing” and “meaningless” Third World elections, and devastating critiques of media coverage of the U.S. wars against Indochina—Herman and Chomsky draw on decades of criticism and research to propose a Propaganda Model to explain the media’s behavior and performance. Their new introduction updates the Propaganda Model and the earlier case studies, and it discusses several other applications. These include the manner in which the media covered the passage of the North American Free Trade Agreement and subsequent Mexican financial meltdown of 1994-1995, the media’s handling of the protests against the World Trade Organization, World Bank, and International Monetary Fund in 1999 and 2000, and the media’s treatment of the chemical industry and its regulation. What emerges from this work is a powerful assessment of how propagandistic the U.S. mass media are, how they systematically fail to live up to their self-image as providers of the kind of information that people need to make sense of the world, and how we can understand their function in a radically new way.
- Sales Rank: #4911 in Books
 - Published on: 2002-01-15
 - Released on: 2002-01-15
 - Original language: English
 - Number of items: 1
 - Dimensions: 9.30" h x 1.30" w x 6.10" l, 1.42 pounds
 - Binding: Paperback
 - 480 pages
 
 Amazon.com Review 
 An absolutely brilliant analysis of the ways in which individuals and organizations of the media are influenced to shape the social agendas of knowledge and, therefore, belief. Contrary to the popular conception of members of the press as hard-bitten realists doggedly pursuing unpopular truths, Herman and Chomsky prove conclusively that the free-market economics model of media leads inevitably to normative and narrow reporting. Whether or not you've seen the eye-opening movie, buy this book, and you will be a far more knowledgeable person and much less prone to having your beliefs manipulated as easily as the press. 
 From Publishers Weekly 
 Herman of Wharton and Chomsky of MIT lucidly document their argument that America's government and its corporate giants exercise control over what we read, see and hear. The authors identify the forces that they contend make the national media propagandisticthe major three being the motivation for profit through ad revenue, the media's close links to and often ownership by corporations, and their acceptance of information from biased sources. In five case studies, the writers show how TV, newspapers and radio distort world events. For example, the authors maintain that "it would have been very difficult for the Guatemalan government to murder tens of thousands over the past decade if the U.S. press had provided the kind of coverage they gave to the difficulties of Andrei Sakharov or the murder of Jerzy Popieluszko in Poland." Such allegations would be routine were it not for the excellent research behind this book's controversial charges. Extensive evidence is calmly presented, and in the end an indictment against the guardians of our freedoms is substantiated. A disturbing picture emerges of a news system that panders to the interests of America's privileged and neglects its duties when the concerns of minority groups and the underclass are at stake. First serial to the Progressive. 
Copyright 1988 Reed Business Information, Inc. 
 Review 
 "[A] compelling indictment of the news media's role in covering up errors and deceptions in American foreign policy of the past quarter century."--Walter LaFeber, The New York Times Book Review 
Most helpful customer reviews
2 of 2 people found the following review helpful.
 You Will Never Read The News The Same Way Again 
 By Keyan Zameni 
This book is among the most enlightening, witty, effective and well-researched books I have ever read. There are 191 citations in a single chapter. It uses scientific measures such as number of inches a paper devotes to a subject (such as a client state's genocide vs. a communist or enemy states killings) across all time in their newspaper, or how many times it uses the word genocide to describe such killings. It clearly shows beyond shadow of doubt just how bias it is. It's hard to disagree with numbers.
If you're looking for an easy to confirm fact-finding mission on our media propaganda system, look here first. It absolutely blasts our media's failings and blatant serving as a mouthpiece for our government, writing uncritically whatever it says lest they compromise their #1 source for news to their readers. If you seek to rise above the mindless propaganda, find its origins, and learn to avoid falling victim to it, you absolutely must have this book.
6 of 6 people found the following review helpful.
 Manufacturing the news... 
 By John P. Jones III 
I once wrote an article which was eventually published in the local newspaper with the subject title. It concerned my interactions with NY Times columnist, Tom Friedman, and how the "balanced" statement which I have made to him was transformed, through his unique alchemy, into a very one-sided statement that fit his pre-conceived ideas, and was published in one of his columns to reinforce those ideas. Yes, I was "misquoted," in concept, if not in fact. But my interest in the subject of what becomes news, and what does not, predated the above interaction by many years. Regrettably, it was only recently when I purchased and read this book. The central theme is an examination of what and how the news in made, particularly in the United States, and just as importantly, what is omitted (left on the cutting room floor, as the movie industry has it.)
This book was first published in the late `80's, and this edition contains a 36 page introduction which was written in 2002. Herman and Chomsky are listed as co-authors, and I struggled with the question of which one wrote more of the book: I believe it was Edward Herman. The book has numerous strengths. Remember that it was written long before the era of the purported "fair and balanced" reporting of Fox News, and therefore addressing the truly "low-hanging fruit" of Fox's biased coverage is not included. Much of the book looks at what we refer to as our "newspaper of record," the New York Times. Their thesis is rather provocative: much of our "news" should be viewed as propaganda, just as we KNOW the "news" issued by various totalitarian regimes is propaganda. To test this thesis, they utilize a method that involves establishing what they call dichotomies: observe how a single event is reported in at least two disparate news sources, one usually outside the United States; the other is to observe the reporting on largely similar events, but one event occurs to a population deemed "hostile" to the United States, the other event occurs to a "friendly" nation. There is an entire chapter on "worthy" and "unworthy" victims.
The analysis is performed on events that occur in the `60's, `70's and `80's, and frankly some of the events had slipped off my "memory radar" (if it was ever there in the first place!); other events I intensely remember, in part, due to my personal participation. As one example that the authors examine in detail is the treatment of the murder of Jerzy Popieluszko, a Polish priest, and that is juxtaposed with the murder of Archbishop Romero, as well that of four American nuns in El Salvador. Replete with extensive tables that document the coverage, the murder of a Polish priest received many times more coverage, since it occurred in a country that America, at the time, viewed as "hostile," (since it was part of the Soviet bloc), whereas the murder, even of Americans, in an American client state was downplayed. Numerous other examples were also provided, including the shooting down of a civilian airliner by Israel, and how that was juxtaposed with the same incident done by the Soviet Union. Examination of the news from elections in Nicaragua (hostile) and Guatemala (friendly) were likewise compared. Another entire chapter involved the completion fabrication of a KGB-Bulgarian connection behind the attempted assassination of the Pope by a right-wing Turkish fanatic (I had completely forgotten about this incident... in terms of sheer fabrication, it is an important one to remember.)
The last third of the book, or so, detailed media coverage of the American wars in Vietnam, Cambodia and Laos. Most of the analysis I felt was correct, and corresponded to the recollections of my own participation. However there was one glaring mistake, on page 183, where the authors claimed: "From January 1965, the United States employed Korean mercenaries, some 300,000 in all, who carried out brutal atrocities in the South." (Note: throughout most of the war the Koreans only had one division of troops, some 7,000 or so, the ROK "Tiger" division.  It operated in Binh Dinh province, where I was). Furthermore, for 20 pages or so, the author, or authors appeared to have a running feud with author William Shawcross, of Sideshow Kissinger, Nixon,and The Destruction of Cambodia and other books.  After reading these pages, it was still unclear to me what the feud was all about; certainly, overall, they seemed to be making much the same points, and Shawcross's book on Cambodia remains an essential read on that war. I also thought comments about Senator Eugene McCarthy were somewhat churlish.
Overall, even with the passage of time (or perhaps because this book has withstood the passage of time, as is even more true today, in the era of Fox News), this is a very important read for one interested in the "food chain" of how we are fed the news. Please overlook some of the flaws. 4-stars.
3 of 3 people found the following review helpful.
 If you watch or read news in the United States ... 
 By josephmisiti 
If you watch or read news in the United States, you will think differently about the content you are consuming after you finish this book. It is a must read for anyone concerned about large media companies deciding our content for us. With that said, it was written a while ago, and now with the proliferation of blogs, there are many more choices of content to consume, although they are not any less biased.
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